“One year, my friend Jenna signed my yearbook with as much of the script as she could fit another, Cassady, received the Bee Movie on DVD as a gift and forced all of her friends to suffer through it on principle.”
She and her friends adopted it as an inside joke years ago, before it became mainstream on Tumblr : Madison explained to BuzzFeed that her commitment to the Bee Movie bit started way before she got the shirt.